Business Retention & Expansion (BR&E)
Core Course – EDA Institute
In this course, you’ll gain a practical understanding of how to support and strengthen your local business community through effective BR&E strategies.
You will:
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Explore BR&E as a key driver of economic growth and sustainability.
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Learn how research, data analysis, and Business Visitation Programs (BVPs) help inform meaningful strategies.
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Examine different types of BR&E initiatives — including Import Replacement Programs (IRPs), Home-Based Business (HBB) initiatives, and downtown revitalization efforts.
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Understand how to create a supportive environment that encourages business retention, growth, and innovation.
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Build your ability to measure economic development success using both qualitative and quantitative Key Performance Indicators (KPIs).
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Discover how BR&E activities contribute to community resilience, including preparation for and recovery from economic disruptions or disasters.
Host: Jobs, Economy, Trade and Immigration – Laura McGown, REDS Team
Trainer: Natalie Gibson
